Why Indian Shopify stores need a different checkout
Shopify's default checkout was designed for card-and-email markets. Indian shoppers arrive on a phone, pay by UPI or cash, and abandon at the address form — the longest, most typo-prone step in the flow. A one-click checkout for India turns that around: the phone number becomes the identity, an OTP replaces the password, and a returning shopper's address is already filled in. The address form is where Indian carts die; removing it is the single biggest conversion lever a store has.
- Phone-first: one OTP on WhatsApp or SMS instead of an email-and-password account.
- Prefill from the network: a shopper verified on any IndiSell store gets their saved addresses on yours.
- UPI first: intent, QR, cards, netbanking and wallets — through your own gateway, UPI at the top.
- COD still there, priced honestly, last in the list — hiding it costs conversion; ranking it last cuts cash share.