Real stores. Real numbers. On the record.
This page holds ourselves to a rule: every case study here names a real merchant, uses their verified numbers, and ships with their written sign-off. We're onboarding the first partners now — their stories land here as they go on record.
The template — no vibes, just before and after.
The starting point
Order volume band, COD share, RTO rate and checkout completion before IndiSell — the merchant's own dashboard numbers.
What was turned on
Exactly which surfaces: risk bands, pincode gates, partial COD, recovery journeys, prepaid discounts, server-side conversions.
What moved
The same four metrics after 60–90 days, from the same dashboard — with seasonality caveats stated, not hidden.
In their words
A quote from the named founder or operator, approved in writing before publishing.
Want to be the first story here?
Early partners get hands-on onboarding from the team that built it — and the loudest spot on this page when the numbers land.
Meanwhile: the product story is on the features pages, and the maths is in the RTO calculator.
Redefine your checkout.
See it live on your own store — a private preview link runs the real checkout for you before a single shopper sees it.